Examples from some of the conferences and media projects...
Are you interested in seeing more projects and on-line media? If so
please contact Tony at:
Media Requests
mediarequest@tonyklejna.com
Event: Streaming Media East 2009
Title: Making Effective Online Video for Education
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Event: Streaming Media West 2008
Title: Beyond the Classroom: Reaching a
Global and Mobile Audience with Elearning
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Flash Media
|
Description: Today's students expect more than a
classroom lecture. They expect to be able to access course content and
the entire universe of related archival and research material from
anywhere, at any time. Learn what top universities and corporate
training departments are doing to keep up with the demands and
expectations of these students. This forum will discuss the tools and
best practices for delivering elearning in the age of broadband, IPTV,
iPods, and instant access.
Speakers: (Moderator) Jeff Hanley,
Manager, Multimedia Corporate Learning Center,
KLA-Tencor
Tony Klejna, Director, Educational Technology & Distance
Learning, Daemen College
Thomas Delaney, Associate Dean for Information Technology, CIO, NYU
School of Law
Ralph Merkel, Producer, Director, Instructor, University of Louisville
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Event: Streaming Media West 2007
Title: Marketing Your Institution with
Media
|
Flash Media |
Description: Online video has been well adopted by the
corporate world. The ROI is getting better, and the toolsets are leading
to rapid development of media assets. But while corporations are using
web video as a targeted marketing tool to drive customers to their
businesses, academia has yet to embrace this opportunity to drive
student enrollment. Learn how and why several of the major institutional
areas can benefit from online video and explore why educational
institutions should be using online media as a marketing and
institutional growth tool.
Speakers: (Moderator) Tony Klejna, Director,
Educational Technology & Distance Learning, Daemen College
David Kurz, Senior Web Developer, Ohio University
Paul DiDonno, Strategic Director of Educational Marketing,
Advertising.com
Pete Deutschman, Founder, The Buddy Group
Scott Nadzan, Information Technology Director, Whitman School of
Management, Syracuse University
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Event: Streaming Media West
Title: Streaming In The University: Beyond Distance Learning
|
Windows Media High |
Description: Educational institutions have long been a
testing ground for technological breakthroughs that change the way we
work and learn. Hear what is being done today in educational research
and applications that can transfer to the corporate world. Learn how
education institutions are using streaming for more than just distance
learning, and how enterprises can take their cue from academia by using
streaming technology to enhance learning and corporate training
initiatives.
Speakers:
Moderator: Tony Klejna, Director, Educational
Technology & Distance Learning, Daemen College
Dave Gardy, Chairman and CEO, TVWorldwide.com, Inc.
Jeff Schneider, CEO, ce3000.com
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Event: Streaming Media East
Title: Streaming & Video Conferencing
Technology (C102)
|
Windows Media High |
Description: Streaming & Video Conferencing Technology
(C102) Moderator - Tony Klejna; Director,
Educational Technology & Distance Learning, Daemen College
George Charpied, Developer, Accenture
Ken Szczepanski, President, Veraview, LLC
Beth Fellendorf, SUNY Buffalo
In this presentation
technologists describe how they use videoconferencing and streaming at
their institutions. The video streaming industry is represented by Ken Szcepanski who compares teleconferencing and media streaming and
explains the different technologies.
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Event: Live Webcast of Streaming Media East 2006
Conference & Exposition in New York City on May 23-24, 2006
Title: Rich Media & the Road to Convergence
|
Windows Media High |
Description: Moderator: Tony Klejna, Director,
Educational Technology & Distance Learning, Daemen College
Mike Gordon,
Co-Founder & CSO, Limelight Networks
Peter Price, President and CEO, The
National Academy of Television Arts & Sciences
---------------------------------------------------
Event: Live Webcast of Streaming Media East 2007 Conference & Exposition
in Hilton New York, NY
Title: Mobile Streaming: Development, Deployment, and
Distribution
|
Windows Media High |
Description: While rapid progress is being made, hurdles remain to the
widespread adoption of mobile streaming. How is the streaming industry
developing and repurposing content for mobile streaming? What formats
and tool sets are available? Are there emerging standards for the
efficient creation and distribution of content? This panel of industry
experts will explore the current state of mobile streaming and provide
insights into future developments.
Speakers Moderator: Tony Klejna, Director,
Educational Technology & Distance Learning, Daemen College
DeWayne Nelon,
President and CEO, Ortiva Wireless
Ian Blaine, CEO, thePlatform
John
Zehr, VP, Digital Video and Mobile Production, ESPN
Salil Dalvi, GM,
Wireless Platforms, NBC Universal
Click on each picture to launch the video.
A brief video tour of Daemen College in New York.
You may download this video for your iPhone, iPod, or iTunes by clicking the image below.
Using Video Marketing...
Interactive video marketing is one of the fastest-growing interactive
sectors. Digital and traditional broadcasters and marketers are changing
their ideas of formats and strategies and are learning to work with
interactive video technologies to produce and distribute compelling,
effective content.
Reasons why you should be using online videos in your marketing
strategy:
Video content drives news. Posting a video in response
to a crisis or release a brand-flattering video can potentially
generate news online that could translate into primetime broadcast
coverage.
Search engines find the video. Increase your chances of
reaching your target audiences by getting your video
messages included in search results.
It's what people are watching. If a marketer can get a
message out through video, there's potential it will be
distributed on iPods, homepages, mobile devices, and social networking
sites.
Your video goes viral.
Every marketer wants their message to be what people are talking about,
and utilizing video is a great way to reach this goal. Video is easily
dispersed to peers and can be accessed and posted on multiple
platforms.
Archival video from the Nokia Wireless Futures Lab